1. Overview
  2. Engage
  3. Journeys

Journeys

Journeys (/dxp/engage/journeys) track how people or companies move through defined stages toward an outcome (purchase, onboarding complete, renewal, etc.).

DXP expectations

Depending on release:

  • You may define stages and attach people manually.
  • Automation (event-driven transitions) may be partial—confirm with your operator what is live for your tenant.

Operating tips

  • Name journeys after the business outcome, not the software feature (“Onboard new merchant” not “Journey 2”).
  • Review stuck stages regularly—they usually indicate missing content, broken hand-offs, or unclear entry criteria.